Medical imaging startup teams with HP to roll out 3-D tech in clinic

Fierce Biotech | Emily Wasserman 

Startup EchoPixel is partnering with tech titan HP to roll out its virtual reality medical imaging system in clinics.

The Mountain View, CA-based company will run its medical imaging tool on HP’s Zvr Interactive Virtual Reality Display and workstation. EchoPixel’s True 3D system creates holographic images that can be viewed in real-time during surgery, a potential boon for doctors.

A partnership with HP is also a "formative moment" for EchoPixel, CEO Ron Schilling said in a statement, as the company looks to put its technology in the hands of more clinicians.